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No product? No problem. This Disrupt 2026 session shows how to get pre-seed funding with conviction, storytelling

No product? No problem. At Disrupt 2026, founders will learn how to win pre‑seed funding by showcasing unshakable conviction and craft‑first storytelling, even when their MVP is still on the drawing board. This session equips entrepreneurs to meet seed‑stage expectations without a finished product.

Published

17 Jul 2026

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2 min read

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Contents

The funding shift

AI startups are taking in a huge amount of seed funding, squeezing availability for earlier‑stage companies. As TechCrunch notes, this dynamic making things harder for anyone looking for funding even at a pre‑seed stage.

Pre‑seed founders face higher expectations

Investors are allocating larger rounds to AI ventures, so pre‑seed founders are often held to seed‑stage expectations. The new bar forces founders to articulate clear narratives and demonstrable conviction even before a product exists.

Disrupt 2026’s dedicated session

At this year’s TechCrunch Disrupt, organizers are offering a session titled “No product? No problem. This Disrupt 2026 session shows how to get pre‑seed funding with conviction, storytelling.” The event is explicitly aimed at helping pre‑seed founders who are currently facing seed‑stage standards.

Session focus

  • Using conviction to strengthen a pre‑seed pitch.

  • Applying storytelling to convey value when the product is still in development.

What readers should watch next

Founders seeking early‑stage capital should plan to attend or review the Disrupt 2026 session. Emphasizing conviction and storytelling offers a concrete way to stand out in a market where AI seed rounds dominate investor attention.

“AI startups are taking in a huge amount of seed funding, and in the process making things harder for anyone looking for funding even at a pre‑seed stage.” – TechCrunch

Source

TechCrunch, “No product? No problem. This Disrupt 2026 session shows how to get pre‑seed funding with conviction, storytelling,” 17 July 2026.

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