Life360 Expands Pet Tracking with $7.99 Scannable Tags and Zoomie Alerts
What changed
Scannable pet tags priced at $7.99 (approximately $8) can be scanned after a pet is found, triggering an alert to the family and sharing the animal’s last known location.
The tags also trigger “Zoomie alerts,” a new type of notification.
Care‑tracking features let families log feeding schedules, walk routes, medication administration, and other routine care directly inside the Life360 app.
“Life360’s new $7.99 scannable pet tags alert families when a lost pet is found and share its last known location,” reported TechCrunch.
Why it matters
Affordability: At under $8 per tag, the hardware offers a low‑cost entry point for pet owners.
Consolidation: Adding pet‑tracking and care‑management to the existing Life360 platform reduces the need for multiple, fragmented apps.
Safety net: Real‑time alerts and location data give families a faster response window, which can be crucial in emergency situations.
Who is affected
Current Life360 users now have an integrated solution for pet safety.
Pet owners seeking a quick, inexpensive way to locate a lost animal.
Households with shared responsibilities, such as multiple caregivers, who benefit from a centralized log of feeding, walks, and medication.
What to watch next
App integration: Watch how the new tag and care‑tracking functions appear in the Life360 UI and whether they introduce new permission requests.
Adoption metrics: Early uptake will show whether the price and bundled functionality appeal to the existing user base.
Potential partnerships: Look for announcements of collaborations with veterinary clinics, pet‑food brands, or insurance providers that could extend the ecosystem.
Source: TechCrunch, Life360 expands pet tracking with new $8 scannable tags and zoomie alerts, 25 Aug 2026.